THE IMPACT OF WORK MOTIVATION AND ORGANIZATIONAL CULTURE ON EMPLOYEE PERFORMANCE: A STUDY AT THE TAX SERVICE OFFICE IN BANDAR LAMPUNG

Abstract

This study investigates the impact of work motivation and organizational culture on employee performance at the Tax Service Office in Bandar Lampung. Utilizing a quantitative research design, the study employs multiple linear regression analysis to assess the relationship between these variables. A sample of 52 employees was selected through accidental random sampling, and data were collected using a structured Likert scale questionnaire. The findings reveal that both work motivation and organizational culture significantly and positively influence employee performance, collectively accounting for 46.9% of the variance. The results underscore the importance of fostering a motivational environment and cultivating a strong organizational culture to enhance employee performance. This research contributes to the understanding of human resource management in public sector organizations and offers practical implications for improving employee outcomes through strategic interventions in motivation and culture.